It has been said before in many sales articles and books that people buy from who they like and trust. As an agent, you have customers of all shapes and sizes. If you actually did the research, you would find out that the clients that you have the strongest bond with are also the same customers that have multiple policies with your agency. This is because these customers trust you and believe that you are guiding them in the right direction.
With these clients, you are seen as an authority. This website will empower you with the education and knowledge tools necessary to establish yourself as a tax expert. As a direct result, your clients will believe that you are someone they can trust and feel confident in handling their taxes.