The reason that this concept is going to be a home run with your existing customer base is because YOUR customers are already seeking these services elsewhere.  Paid tax preparation is big business in the United States and current trends show that its market share is growing.  The main reason is that people today, due to stresses in the economy and the omnipresent availability, want to get access to their refund dollars as quickly as possible.  Generally, the larger the refund, the more likely they will use someone else to prepare their taxes.

Today, there are many bank products which allow American taxpayers quicker access to their refund dollars.  These products give a taxpayer direct access to an advance and/or loan against their IRS refund.   With this system’s arrangement you will have access to several bank products for your existing customer base.

For a small banking fee, your customers will be able to get access to their refund dollars when they want and need it.  Once again, we are not reinventing the wheel here because your current customers are already getting these products and services down the road.  With the power of this partnership, and all of its related tools and bank products, you will be properly equipped to keep these customers in-house for these services.  You will not only share in the revenue of the tax preparation fees, but you will also be able to give your customers a refund without them having to pay out of pocket.

Having these services taken place inside your agency will give you an incredible chance to cross sell NEW insurance policies and their associated premiums.  This is a valuable second revenue stream (in addition to sharing in the tax preparation revenue) and, more importantly, allows you to solidify your relationship with your customer and increase retention levels within you agency.